Thursday, January 14, 2021

2021 - A traveling Architectural photographer's bad dream...

 

The Jones Family in Colorado
  Ok, that title was clickbait. It really isn't a bad dream, in fact, it's a pleasant dream compared to 2020. Let's forget that year happened and move on!

  Back to the point - as a traveling photographer, my business, and life was upended in 2020, just like 99% of the rest of the world. We all take things that happen to us personally over the same thing affecting someone else, but at the end of the day, we all have suffered adversities, but have the same chance to rise above this.

  I am a "glass half full" kind of guy. Life threw Covid 19 at me, and I saw a chance to take some much needed time off that I would never have electively taken. Once I got that out of my system, it was back to work. I am extremely blessed to have the best clients in the world. It took some brainstorming, and a complete upheaval of how things had been done in the past, but we found a way. Just the same as taking a curve ball and still getting a home run out of it. Was airports fun in 2020? NOT FOR ONE SECOND... But, let's be honest, they weren't that much fun in 2019, 2018, 2017, etc., either. Did driving to 3x as many jobs as I used to instead of flying make me any less productive? Not one bit. I am an architectural photographer, but in reality, that means 80% of my week(s) is being a weatherman, logistics coordinator / dispatcher, and fireman specializing in burning dumpsters. I problem solve 100% of the time. It's really what I do, but that doesn't look as cool on a business card as photographer, so I picked a fun niche to problem solve in. That has never changed. Solving problems since 2007. Actually "Problem Solver" might be cool on a business card, but I don't want people to think I am a mob enforcer, or the Wolf from Pulp Fiction.. I'll stick to photographer for now.

  Looking back on 2020, it was different, but not too much.We still traveled as a family, despite not having as much freedom, and being much more cautious. It made remote locations more appealing over touristy stuff. It put a new perspective on appreciation. I still had clients who believed in me enough to make things happen, and I did the same in kind. I feel we will never go back to 2019. But that's ok. I am a better person having rode 2020 out, and I look forward to 2021. It's going to be interesting, if not an adventure. I'm already booking travel gigs this year, and working on some new clients to expand my operational areas even further. 

  We may be isolating ourselves from each other, taking precautions we never imagined, and using technology to get things done in new and exciting ways, but as always, I am here, ready to work, however that looks. Let's kick 2021's backside!

Painted desert, AZ


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